Young Engineers

The Nine Second Rule: Remember the “Nine Second Rule” we discussed in our previous episode? It states that every time you introduce yourself, you have approximately nine seconds to captivate your listener. Within this brief window of opportunity, you must strive to establish a connection. If you manage to engage your audience during these crucial […]

Do you know, what is the problem with us engineers? We engineers have a mental block, we are biased. We think, we know exactly, what the customer needs and hence build stuff, presuming that the customer will love it and buy it. So, we feel there is no need to sell the stuff that we